Develop the right mindset
Many successful internet marketers are not afraid to admit that they only started achieving real success once they changed their mindset about making money online. Unless you have actually made some money online you will never really know what potential internet marketing has. It all starts coming together when you make your first dollar. It can be from Google Adsense (sponsored ads on your site), an affiliate sale (promoting someone else’s product) or even selling an item on an auction site such as eBay.
The moment you earn your first dollar on the internet you know that it is possible to make money online. It is often at this moment that something “clicks” in your mind.You suddenly understand that if you can make one dollar you can make 10 dollars and if you can make 10 dollars why not 100 dollars? Your mind starts racing with possibilities. You wake up at 4am with a new idea and are unable to sleep any longer. Trust me, it happens…
Freedom vs. Security
Till Now we briefly had a look at security from a family and financial perspective. By starting an internet marketing business without careful planning your family may feel you are compromising their financial security. Security is directly related to your mindset so it is important to consider it in more detail as not having the right mindset can prevent you from moving forward and achieving the success you are rightfully entitled to.
Like I said, security, and I am specifically referring to financial security, is a mindset. What does this mean? Simply that you perceive security from your own unique perspective. It is completely subjective. There is no acceptable standard on what financial security means. Some people view security as having a steady job. For others it’s having a monthly passive income that exceeds their living expenses, no debt, or having savings equal to one month’s or five years salary. It can be anything really and it differs from person to person.Most of us have been raised with the idea that you have to work hard to get good grades and then find a stable and reliable job that pays a stable monthly salary. Some of us have been raised to avoid making debt at all cost. Some of us have been raised to save at least 10% of our income every month for a “rainy” day. Once again, it differs from person to person.
Often, anything that involves change and is perceived to threaten financial security creates a big problem for most people.Consider security for a moment from a totally different perspective. Look at it from the mindset of an entrepreneur…
Freedom is at the direct opposite end of the spectrum from security. The more security you have the less freedom you have. Example, can you tell your boss that you will only go to work if you feel like it and keep your job? The most extreme example of security is a maximum security prison where you have no freedom at all to do as you please. Most people try to find a balance between freedom and security. Even then, the level of security you think you have depends only on your frame of mind. You may think you have job security but how secure is your job really?
You may think you have financial security thanks to your clever real estate investments. What if the property market drops and you owe more than the property is worth? What if you cannot get the rental income you were counting on?
Many people have a false sense of security. Remember that although more freedom, such as working from home, will decrease financial security it does not mean you cannot have a substantial rise in income.
Which scenario do you prefer? $5,000 fixed income every month or an average of $6,000 per month working from home although some months may be $4,000 and other months $8,000… See where the mindset comes in? Some people would rather earn $5000 per month from what they would like to believe is a secure job than make money at home and earn an average salary that can be a lot higher working for themselves. By the way, have you ever considered that working from home may actually be safer than working for a boss?
Not only will you have more freedom but there won’t be a boss that can fire you! In addition, you can really start earning based on your own efforts. Most companies try to make as much profit as possible while only paying employees as little as possible… Think about it. I am not saying it is a good idea to quit your job in favor of working from home or that you will earn more money working from home than working for a boss. What I am saying is that your mindset plays a very big role in what you achieve in life. Working from home is not the right solution for all people. Imagine the chaos if nobody wanted to do any cleaning jobs and everybody wanted to become a doctor. Yes, it is a ridiculous example. It would also be ridiculous to think that all people can or should work from home.
Being a successful entrepreneur requires a special mindset. Some people are born with it. Others only acquire the mindset much later in life. Some will never acquire it. There is no right or wrong mindset. However, if your current mindset leans towards 100% financial security then internet marketing will probably never become anything more than a hobby for you.